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Transforming Brands Through Digital Excellence

About

Meet

Aya Osaki

I'm a digital marketing professional with several years of experience at a global performance marketing agency. While working with big clients such as Estee Lauder, Aman, and Back Market where I develop and execute media plans with over $500K per campaign, I also work with small brands in Japan and the UK to help their brand presence particularly through paid media.

 

I'm also a founder of Media Path Club, a program dedicated to teaching digital marketing to disadvantaged individuals, empowering them to grow their careers.

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I'd love to help your brands to increase your digital presence! 

 

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Aya
Osaki

Marketing Specialist 

  • LinkedIn

Aoiro - Case 1

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Case Studies

Business Aim: Increase sales while lowering CPA

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Results:  Achieved over 150% growth in sales revenue with a 30% lower CPA by running promotional campaigns targeting specific audiences in Japan.

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Context: A fitness e-commerce company wanted to boost sales in Japan. I developed a strategy focused on capturing key sales opportunities tailored to specific audiences and optimising creatives and ad messages. This approach significantly increased sales revenue compared to normal periods

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Skills: Campaign execution, Creative analysis, Creative direction

Aoiro - Case 2

Business Aim: Increase traffic from prospects

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Results: Achieved a 3.6x higher CTR than the industry average by testing and identifying high-performing audiences

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Context: A fitness e-commerce company wanted to reach new audiences to promote a specific product called Airofit. I proposed a campaign structure and tested various audiences, which helped identify profitable target audiences for conversion campaigns.

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Skills: New Campaign Structures, Traffic Campaigns, Audience Optimisation

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Kibidango

Business aim: Increase sales of various products

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Results: Achieved 3 times more sales across different products and 150% more new customers after optimising Meta and Google ad campaigns.

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Context: An import e-commerce company primarily relied on specific products but wanted to promote a wider range of products while acquiring new customers. I implemented new campaign structures targeting fresh audiences, which helped attract new customers and significantly boosted sales.

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Skills: Campaign Planning, Campaign execution, Multiple Platforms

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PS English

Business aim: Increase new customer acquisition

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Results: Achieved 2 times more new customers with the same budget by running and optimising lead generation campaigns on Meta

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Context: The English service company struggled to generate inquiries from new customers. I proposed running online webinars to attract quality leads and launching campaigns focused on webinar sign-up conversions.

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Skills: Marketing Strategy, Conversion Optimisation, Landing Page Optimisation

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Let's Chat

Let’s discuss how we can work together and identify what we can achieve. Discussion calls are, of course, free and unlimited :). The prices below are just an indication, and I’d tailor them based on your needs.

  • Define your marketing objective and identify what we do


    500 British pounds
  • Achieve your marketing goals with the most optimal channels


    300 British pounds
  • Create contents that resonate with your audience


    500 British pounds
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